Mar 28 2009
Google announce new features
Working in the internet marketing industry, it is important to stay on top of the latest information and also any tools that can help assist with the work you carry out. It was reported this week by Google that they would be making two new improvements to their search algorithm.
For many of us webmasters, all over the world, the rumours spread over the past week with people claiming that Google will be announcing two new features but we were all waiting to hear this formally announced by Google.
The two new improvements are in offering more related searches and with the addition of longer search result descriptions. Google say that they have developed a new technology which understands associations and concepts related to searches.
They are now able to target more queries, more languages and make suggestions for related results pages based on what the user search for.
Google’s example:
“If you search for [principles of physics], our algorithms understand that “angular momentum,” “special relativity,” “big bang” and “quantum mechanic” are related terms that could help you find what you need.”
Kenneth Berkley
Natural SEO Programmer
