Jul 30 2009
Archive for July, 2009
Jul 29 2009
Is it Wrong for “Gurus” to Always Sell to you?
Before I even talk about the subject of this post, I want to take a second to recognize one of the best Direct Response salesmen of all time, Billy Mays. Billy passed away last Sunday in his sleep. Billy is one of my role models and should be for anyone who is looking to become a good, ethical marketer. He promoted solid products and although he obviously used some well-known marketing tactics, he was an ethical person and one of the best Marketers to ever live! Rest in Peace, Billy Mays!
Now to the subject of this post. Almost every day there is a new “hot” Internet Marketing product that launches and if you’re a subscriber to any number of lists you know you’re going to hear about at least one of them, right?
Many people get annoyed when they’re pitched to over and over and over again.
While I don’t blame anyone for being annoyed when someone ONLY promotes to you and never offers free information, I want to explain why people like myself always seem to be selling something.
If you’ve been marketing online for a while this will be no surprise. This post isn’t to teach veteran marketers anything. It’s simply to make it clear to those struggling to make money online, so hopefully they understand that just because someone is trying to sell something to them, doesn’t mean they don’t honestly want to help!
Approximately every 18 days, sometimes sooner, sometimes later, I send out an email to my mailing list. This email is a promotion and yes, I want you to consider buying it because if you do, I’m going to make money. I’m not a liar, a scammer or a cheat. I’ll be the first to admit it. I promote products because I want to make money. It really is that simple.
BUT, there is something that separates the good guys from the bad and that’s quality! Nearly every day I receive email from other marketers with lists. Some of these people have small lists, while others have lists of 100,000 and more. These people ask me if I would like to do an “ad swap” or something similar. They don’t mention any particular products or anything else.
What is their goal? Their goal is to make money and/or generate leads. They could care less what the product is, how good that product is and whether or not it’s going to help their followers.
THAT is where most people go wrong and THAT is what gives people like me a bad name.
You see, there are very few people like myself, Mark Mason, Andrew Hansen, Jonathan Leger, PotPieGirl etc. who regularly promote products, but we are extremely critical about what we promote!
I simply will not promote a product that I don’t believe in. I’ve been contact by several VERY well known marketers who wanted me to promote their products. That’s kind of how you “get in” their groups. You promote their product then they promote yours. They were very surprised when I said “Sorry, this isn’t a product that I believe will benefit my subscribers.”
I burnt bridges but I kept the integrity of my list and that’s exactly why my list (in most cases) converts 10 times better than the lists of these well-known “guru’s”
The Moral of the Story is This
Not every product is for everyone! On several occasions I’ve received replies to promotions from subscribers telling me their situation and I’ve told them that this product probably isn’t best for them at this time.
I find good products and I recommend them. Whether or not that product is best for you at that particular time depends on what you’re doing. There are MANY different Internet Marketing business models out there. If what I’m promoting doesn’t fit into your business model then I don’t recommend you purchase it!
What I’m trying to say here is this: Just because someone regularly recommends products doesn’t mean you should buy EVERY single product they recommend! At the same time, just because someone regularly recommends products doesn’t mean they don’t have your best interests in mind!
When people like Andrew Hansen, Mark Mason, myself and other ethical Internet Marketers promote a product you can rest assured it’s an honest recommendation, but we would never recommend EVERY single person on our list purchase it.
Selling is part of every business. Be sure to stay away from the guys who pitch something to you day after day after day because you know they don’t find good, honest recommendations every single day, but don’t let those guys give the good guys a bad name ![]()
Jul 29 2009
Leave your homepage alone
We often see that people use everything they have in the home page. What they do and what they can do apart from using huge amount of content. You will literally have to swim through the sea of content in the home page to find what you are really looking for. You ask any of the webmasters of those websites and they will say that as the site (the home page) is ranking well for a specific keyword, they are not ready to change or reduce the amount of content.
I am sure that you have faced such situations. Now think about your target visitors – are they happy with your website?
Home page as a user-friendly site map:
Ideally, there should not be much of differences between a home page and a sitemap. If you are getting huge amount of visitors in your home page due to a better keyword ranking, you have already made a mistake. This will offer you less flexibility to manage the whole site via the home page.
For example, think about a situation where you are targeting keywords like debt consolidation, debt management etc. Now if the home page ranks well and generates huge amount of visitors for any of the keywords (EG. Debt Consolidation), you are actually loosing the opportunity to manage other keywords like debt management from the home page. On the contrary think about a situation where you have specific internal pages for each of the keywords or keyword groups. You could well use the home page to promote your business model.
We use content to help people solve a problem. And in the process webmasters often mix the business model with the purpose of content when they use one of the important keywords in the home page. Leave your homepage alone.
Is this a problem? If yes, what to do?
Jul 29 2009
A Productivity Experiment: Limiting My Online Hours
I don’t know about you, but every time my access to the Internet is limited, I become more productive. For example, currently I need to write 50 pages of content for a small project, and I had been procrastinating on it for over a week. Then yesterday my Internet connection died virtually the whole day, and as a consequence I managed to write around 10 pages. How come? There was nothing else to do!
And the curious thing is that I consider myself to be quite disciplined. Yet when I have free access to the web I tend to disperse my attention.
That is why I decided to run a small experiment for the month of August. I will limit my online time to two hours per day. The rest of the time I will physically unplug my ethernet cable.
On those two hours I will clean my email inbox, publish the daily post, and carry out any other task that requires access to the web. The rest of my work time I will spend writing content and working on business related matters.
By the end of August I will let you guys know how the experiment turned out.
A Productivity Experiment: Limiting My Online Hours
from Daily Blog Tips
Jul 28 2009
A Productivity Experiment: Limiting My Online Hours
I don’t know about you, but every time my access to the Internet is limited, I become more productive. For example, currently I need to write 50 pages of content for a small project, and I had been procrastinating on it for over a week. Then yesterday my Internet connection died virtually the whole day, and as a consequence I managed to write around 10 pages. How come? There was nothing else to do!
And the curious thing is that I consider myself to be quite disciplined. Yet when I have free access to the web I tend to disperse my attention.
That is why I decided to run a small experiment for the month of August. I will limit my online time to two hours per day. The rest of the time I will physically unplug my ethernet cable.
On those two hours I will clean my email inbox, publish the daily post, and carry out any other task that requires access to the web. The rest of my work time I will spend writing content and working on business related matters.
By the end of August I will let you guys know how the experiment turned out.
A Productivity Experiment: Limiting My Online Hours
from Daily Blog Tips
Jul 28 2009
Pirate Bay faces new legal threat

The world’s most high-profile file-sharing website the Pirate Bay faces a new volley of legal action.
Thirteen Hollywood production companies have filed a new lawsuit to try to get the website shut down.
In April the site’s founders were found guilty of breaking copyright law and were sentenced to a year in jail and ordered to pay $4.5m (£3m) in damages.
However, the site has continued to operate, allowing users to share copyrighted films, TV and music.
"We have filed a complaint against The Pirate Bay because they have not stopped their activities after they were sentenced to prison," the studios’ lawyer Monique Wadsted told AFP.
The lawsuit has been brought by Columbia Pictures, Disney Enterprises, Universal Studios and 10 other firms, many of which were due to receive damages form the April settlement.
The Pirate Bay was set up in 2003 by anti-copyright organisation Piratbyran, but for the last five years it has been run by individuals.
Millions of files are exchanged using the service every day.
No copyright content was hosted on The Pirate Bay’s web servers; instead it hosted links to TV, film and music files held on its users’ computers.
Following the most recent lawsuit, the site was bought by Global Gaming Factory (GGF) for 60m kronor (£4.7m) who intend to turn the site into a legal, pay service.
The new owners have outlined a "give and take" model which pays users for sharing their resources. </p
This article is from the BBC News website. © British Broadcasting Corporation, The BBC is not responsible for the content of external internet sites.






